往年，许多商家都会趁机推出各自特色的红包封，来吸引顾客消费。今年，很多商家都来不及印，就要过年了~ 还有很多商家也会推出各种生肖的预言，这些装饰至少在新年前一个月就会挂上了。前几天，我才看到一个商家的十二生肖被送到——这时已经距离新年不到两周了哦~
无论如何，除了看新年装饰、逛年货市场，最可以感受新年气氛的就是到各个银行收集他们绝美的红包封~ 让我们逐个来品评
Time flies. Lunar CNY is just around the corner. It's a bit rushing this year. The Christmas decoration was not removed in time, the Rat has knocked our door in a few days.
In the past, most retail shops and banks would design their red packets to attract customers to purchase. This is also a good way for them to advertise their brands. This year, I found that there's no time for some to publish their red packets.
Nevertheless, one of the best things to do to feel the CNY is to collect different types of angpows from different banks. Let's take a look at the collection this year.
1. UOB 大华银行
设计：😃😃😃😃
新意：😃😃😃😃
客户体验：😃😃😃😃
红包很大气，内有八个，装在一个大红包里面。仔细一看，小老鼠从洞口探出头来，很是可爱。打开来，里面的红包封的设计有现代感，以圆圈组成，又不失古典味。重点是，负责给红包的客服人员亲切有加。
我去的第一家没有分发红包封，对方还很友善地跟我说哪一家还有，也很大气。
The red packet is beautifully and mindfully designed. There are 8 of them inside a big red packets. You can see a small rat waving his head at the small round window. The red packets are of minimalist look. The most important is, the customer service is very nice.
The first branch does not provide red packets. They directed me to another branch to get the red packets. Very friendly, thank you.
2. OCBC Bank
设计：😃😃😃😃⭐
新意：😃😃😃😃
客户体验：😃😃😃😃
“大地回春”四个字印在红包上。OCBC的红包带有绿化环保的意识，因为它不是直译“大地回春”，上面写着“The Earth is precious, Let's protect it". 确实，最近天气变化和异常，都让人不得不直视这个问题。只是我觉得如果把 “it”改成 “her”，或许可以更好地达到我们想要的效果。因为中文我们经常说“大地之母”，如果设计上有个女性的影子，可能可以更好地达到提醒的效果。
仔细看里面的红包，有鱼、鸟和叶子的图案，而这些图案又是由各种大小不同的海洋生物、天空中的物件、和各种植物组成的，很有新意。
"Earth Spring" was printed on the red packet. The red packets suggest a sense of environmental awareness. It is because they did not direct translate the "Earth Spring" but they translated them into "The Earth is precious, Let's protect it". Indeed, the global warming is real. However, a little suggestion is to change the 'it' into 'her, so that this can help us deliver the message more effectively. The reason is in Chinese and English we always mention "Mother Earth". We refer our Earth as a female character. If the design comes with a lady figure, combined with the 'her', perhaps it can be more effective and creative.
Looking into the red packets, there are fishes, birds and leaves. Each of these figures are formed by different types of marine creature, sky structures(?) and other plants. Very nicely formed.
3. DBS & OCBC
新意：😃😃😃
客户体验：😃😃😃
挺有意思地设计，很精美。镀金地部分有立体感，而且用的是松鼠来代表“鼠”年。而且里面四套地设计不同，提的字也不一样，有春风得意、花开富贵、万事如意、年年有余。金光闪闪的，很漂亮，很讨喜。
但是，要拿这款要提早去，因为很抢手，一天的存货很快就派完了。不过有些分行还有提供写春联服务，很棒！当然也是先到先得。
It is a mindful design. It shines with 3D-effects. They did not use the Rat but squirrel. In addition, the designs of the 4 packets are different and it varies by different words and contents. I am unsure how to translate them without losing the Chinese meaning but here is my try.
- Breezing Spring, Blossoming Rich, May the Force be with You, May you have the prosperity every year.
However, you have to get this early because the stocks run out very fast! Some branches provide spring couplets service, which ensures great customer experience.
新意：😃😃😃
客户体验：😃😃😃😃😃
内有10个，五个粉红，五个深红。粉红上的是深红的老鼠，深红上的是金色的老鼠。贵气不失大方。而且手感挺好的。这家的红包，随便你拿，要拿多少个就拿多少个~ 反而人龙少见。看来人们都比较喜欢要排队的哈哈
There are 10 of them, 5 pink 5 red. It is a red rat and a gold rat on the pink & red packets. It is simple and elegant. The touching feeling is great. There is no limitation for you to grab the red packets hence no queue is seen. I admire this because this makes them look generous.
5. Citibank
设计：😃😃😃
新意：😃😃😃
客户体验：😃😃😃
内有十个，各有三个颜色。颜色的搭配还不错，蛮和祥喜气的。只可惜，对方有限制，一人一个~ 不然就可以拿来包给小朋友了，顺便当打广告。
There are 10 of them. The combination of colors is peaceful. However, each customer can only get one, otherwise we can use this to give it to our friends, which is a good avenue to advertise too.
6. CIMB
设计：😃😃
新意：😃😃
客户体验：😃😃😃😃
内有8个，设计还可以，但是少了一些让人眼前一亮的WOW元素。
负责的柜台还蛮友善的~ 要求的话可以给多一些。
There are 8 of them. The design is quite traditional but it lacks of some of the WOW element.
The customer service is friendly. If you ask, they are willing to give you more.
7. Bank of China
设计：😃😃😃
新意：😃😃😃
客户体验：😃😃😃
内有8个，四种设计。挺漂亮的配色。可惜的是要拿红包要和那些拿号码的人一起排队拿，而且对方还会查询是否是会员，还要问有什么户口。不过总体来说，还可以。
There are 8 of them, 4 designs. Very elegant color combination. However, we have to queue together with those people who get the numbers. They will ask if you have any account with them.
8. VivoCity
设计：😃😃😃
新意：😃😃😃
客户体验：😃😃
说实在，这个怡丰城的红包手感特别好。但是要消费满80才可以换，而且每天的slot都有限制，今天你买了，货没了，这张收据隔天就不能用了。要拿就要趁早。而且要create membership，一个account限领一个。
这个最不划算了，因为我们消费200，本来要换红包的收纳袋，结果没有了，只好换这个红包。之后再消费200，要再换多一个，对方说一人只可以拿一次。实在是有点。。。
This set of Vivocity angpows makes me feel smooth and of platinum quality. However, you have to spend $80 to change. There is stock limit every day and it is limited to same-day receipts. Hence, you have to grab it early. Plus, remember to create membership account as it is limited to 1 per account.
9. Fairprice
设计：😃😃😃
新意：😃😃
客户体验：😃😃😃😃
这个的客户体验不错啊，虽然设计花色有点普通，但是如果可以把各个红包上的图展开来变成一幅画，那就更特别了，就更值得收藏。
我们那时消费了400+，对方直接给了约20包。虽然没有很多，但是觉得还蛮大方。
The customer experience is great. Although the design is normal but if they can make the 4 packets into an artpiece when they are aligned, it will worth collecting.
10. HSBC
猜猜。。。这家的设计如何？
Guess, how is the design?
谜底揭晓：
设计：-新意：-
客户体验: -
这家我去了两趟。第一趟去晚了，对方要我隔天去。结果，我早早去了，对方跟我说要我带银行卡。还好我带了，对方说要持卡人亲自去。
hmmm。不给就算了，还要这样诸多限制，还要持卡人亲自去排队。而且没有一开始的时候就说明白。对方还说那是对方说的，不是她说的。
I went this bank twice. I went late for the first day, they asked me to go the next day, and have to be early at 930am, so I went. They wanted to check if I have any bank account with them. So I did. Then they said the cardholder should visit the branch to collect themselves. So, the experience was not so pleasant. Because the customer service did not mention on the first day and it was kind of waste of time.
----------------------------------------------------------------
好啦，基本上就这样！
大家新年快乐
无论什么样设计的红包，里面的内容比较重要哦 😆
大家新年快乐，红包拿来！
Alright, that's all of me nagging!
Happy CNY every one!
No matter how the design is, the contents are always more important!
Happy New Year and 红包拿来！
No comments:
Post a Comment